Category Archives: Marketing

HitPath Masters Conference

FacebookLinkedinTwitteremailEarlier this month, the HitPath Masters Conference took place at the historic Royal Sonesta Hotel in New Orleans, Louisiana.  The annual event is an opportunity for clients and prospects, industry leaders, and the HitPath team to learn from each other, swap ideas, discuss hot topics, network, and

Surviving the Show: 101

FacebookLinkedinTwitteremail I’ve been on my flight for 15 minutes. Left LaGuardia with an on-time departure and the flight crew has informed us it’s safe to use our electronic devices. I have survived Affiliate Summit East and Leads Con neatly intact. So long New York. See

Don’t Get Mad, Get Even.

FacebookLinkedinTwitteremail As my call with the tech support department of my ISP rolled over the one-hour mark last night, and I recounted my issue to a third support person, it became clear that there would not be a resolution. Recurring on a monthly basis, almost

Top 5 Trends In Perfomance Marketing For 2013 A HitPath Review and Guide To Integration

FacebookLinkedinTwitteremail Performance Marketing gains considerable traction this year as a marketing channel. When marketing budgets shrink, Performance Marketing becomes an attractive choice for brands or marketers, due largely to its results-oriented pay model; posing the question, ”What is the real value of online performance marketing?” Forrester Research